Privacy Policy
Last updated: October 21, 2025
1. Introduction
MDP Plant Hire (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://mdpplant.com.
2. Contact Information
Data Controller: MDP Plant Hire
Address: MDP Plant Hire, Kings Barn, 35 How End Road, Houghton Conquest, Bedford, Bedfordshire, MK45 3JT
Phone: 07415 833573
Email: [email protected]
3. Information We Collect
3.1 Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Contact us through our website forms
- Subscribe to our newsletter
- Create an account or register on our website
- Make a purchase or transaction
- Participate in surveys or promotions
3.2 Automatically Collected Information
When you visit our website, we automatically collect certain information about your device, including:
- IP address and location data
- Browser type and version
- Operating system
- Pages visited and time spent on pages
- Referring website
- Device information
4. How We Use Your Information
We use the information we collect to:
- Provide and maintain our website services
- Improve our website and user experience
- Respond to your inquiries and provide customer support
- Send you marketing communications (with your consent)
- Process transactions and payments
- Comply with legal obligations
5. Third-Party Services and Cookies
We use third-party services to help us operate our website and provide better services to you. These services may collect and process your data as described below:
| Service | Purpose | Data Collected | Retention Period | Legal Basis | Privacy Policy |
|---|---|---|---|---|---|
| Google Analytics | Website analytics and performance monitoring | IP address, page views, user behavior | 26 months | Legitimate interest | View Policy |
| Google Ads | Advertising and conversion tracking | IP address, ad interactions, conversions | 18 months | Consent | View Policy |
| Microsoft Clarity | User experience analytics and session recording | IP address, mouse movements, clicks | 12 months | Consent | View Policy |
Cookie Consent: We use cookies and similar technologies to enhance your experience, analyze site usage, and personalize ads. Your personal data may be used for ad personalization by Google and other partners. You can manage your cookie preferences at any time through our cookie settings.
6. Data Sharing and Disclosure
We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:
- Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website and providing services to you.
- Legal Requirements: We may disclose your information if required by law or in response to valid legal requests.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
- Consent: We may share your information with third parties when you have given us explicit consent to do so.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
9. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request access to your personal information
- Rectification: Request correction of inaccurate or incomplete information
- Erasure: Request deletion of your personal information
- Portability: Request a copy of your data in a portable format
- Restriction: Request restriction of processing
- Objection: Object to processing of your personal information
- Withdraw Consent: Withdraw consent where processing is based on consent
To exercise these rights, please contact us using the information provided in Section 2.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.
11. Children’s Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. We encourage you to review this Privacy Policy periodically.
13. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: [email protected]
Address: MDP Plant Hire, Kings Barn, 35 How End Road, Houghton Conquest, Bedford, Bedfordshire, MK45 3JT
Phone: 07415 833573